Archive for July 27th, 2009

Miscounting Calories

At a relative’s birthday party, I was pleased to see that the gracious host and hostess had provided other desserts, not just the standard birthday cake. I am a fan of the ice cream candy bars. As I grabbed one, I noticed the marketing hype on the front of the box, claiming that each bar has only 90 calories.

picture of the 90-calorie claim on the front of the ice cream candy bar box

Just for fun, I checked the nutrition information on the side of the box. It did not claim 90 calories per bar.

picture of the 80-calorie claim on the side of the ice cream candy bar box

I assume the nutrition information is correct in listing 80 calories, and perhaps the brightly-colored promotion deal on the box front is outdated. Why leave that claim on there if it’s wrong? Who wants to make something have more calories? Since when is that a selling point?

picture of the ice cream candy bar box

Differing weights and differing measures, Both of them are abominable to the LORD.

Proverbs 20:10