Gluten and Marketing
May
7
2015
My wife does a fair bit of baking. So we have bags of flour sitting around. I happened to read the back of one of them, and this is what it says:
Did you see the fifth item on the list: “high gluten”? I was somewhat surprised to see that on there.
Maybe they didn’t get the memo that nobody is supposed to like gluten anymore.
Or maybe they figured that if they put gluten in the middle of a list of good things, people might skip over it.
Or maybe they figured that people who know how to make bread know that gluten helps it.
On a related note: any ideas where all the gluten goes that they take out of food to make it gluten-free?
So Abraham hurried into the tent to Sarah, and said, “Quickly, prepare three measures of fine flour, knead it and make bread cakes.”
Genesis 18:6
This little article thingy was written by Some Guy sometime around 6:57 am and has been carefully placed in the Marketing category.
May 7th, 2015 at 8:35 pm
I like how they made sure to put check marks next to all the items. That probably would get confusing if they added more things but didn’t check them off.