Useless Ads

What’s vaguely entertaining is watching the ads that appear after I’ve searched for something.

For example, I recently looked up a variety of hotels for our upcoming vacation. Sure enough, right after I booked the hotels for the trip, what do many of the Google ads show me? Hotels in those locations.

I know enough about how advertising and the internet work that I was not surprised that Google knew that information.

What did amuse me though was its uselessness. Why bother showing me ads after I’ve booked the hotels? I realize they might not know for sure that I booked the hotels, but it seems backwards to me.

Once I stop searching for hotels, the ads should show me things to do near those hotels.

Wouldn’t that make more sense?

Indeed, it is useless to spread the baited net In the sight of any bird;

Proverbs 1:17

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This little article thingy was written by Some Guy sometime around 6:41 am and has been carefully placed in the Marketing category.

One Response to “Useless Ads”

  1. Ricky Anderson Says:

    You could help Google rewrite its Creepiness Effectiveness Factor.

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